ALLAN THE MAN

adidas and Washington Wizards point guard John Wall unveiled the first basketball shoe designed specifically to help make players quicker on court, the Crazyquick Basketball Shoe. 

“Quick is what separates me from other players in the league,” said NBA star John Wall. “Being quicker than my opponent has helped me win at all levels of basketball, and wearing a shoe designed to make me even quicker will be a huge advantage on the court.” 

Crazyquick is the newest adidas innovation which has technology that gives athletes greater controlled flexibility, better traction and optimal foot lock-down to execute moves that improve performance. 

Crazyquick CRAZYFEATURE. It features the four unique quick zones in the outsole that work with the upper to provide maximum traction and flexibility for quick movements on court. 

• Toe zone delivers quick push-off through engineered gradual flex material and forward and backward traction orientation 

• Forefoot zone ensures quick cuts and aggressive lateral movements through independent suspension allowed by increased flexibility of outsole, lateral traction orientation and stretch and return of TECHFIT upper 

• Midfoot zone provides enhanced support through an increased surface area and lateral traction to provide stability while allowing the foot to flex 

• Heel zone allows for quick multi-directional stopping through engineered flexibility and forward and backward traction 

Crazyquick CRAZYDESIGN. adidas dedicated design and engineering precision to each facet of the shoe – from the heel to the toe – to deliver new technology that helps make players quicker. In addition to the unique four quick zones, Crazyquick features the following performance elements: 

• First-ever TECHFIT upper, built specifically for basketball movements, enhances stability while providing stretch and return for comfort and performance 

• 3D molded collar to provide contoured fit and comfort 

• New heel notch design for greater range of motion during quick movements 

• Enlarged, re-engineered SPRINTFRAME moderates movement and provides optimum support 

• Lightweight 11.25 ounces, one of the lightest mid-cut basketball shoes in the game 

Crazyquick CRAZYQUALITY. Crazyquick endured extensive research and testing by the adidas Innovation Team (aIT), who examined more than 1,000 discrete basketball movements and tested the shoe’s performance with elite athletes to develop the technology. Most notably, the shoes were comprehensively tested and received extremely positive feedback from NBA players and NCAA teams including Louisville, Wisconsin, UCLA, Cincinnati and Baylor 

*adidas is the official uniform and apparel provider for the NBA, the Women’s National Basketball Association (WNBA) and the NBA Development League (D-League) beginning with the 2006-07 NBA season.

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